AI tutor ▪ 51% prefer TikTok ▪ Economics textbooks
Higher Ed
AFRICA: Most HE systems out of sync with human capital needs
CANADA: More than 1 million international students in 2023, record high
CHINA: Country approves 14 LLMs, some of them for education purposes
INDIA: Female enrolment in HE growing faster than male enrolment
NEW ZEALAND: 77% believe foreign students contribute to economic growth🔒
PALESTINE: Israel accused of deliberately targeting all unis in Gaza🔒
TAIWAN: Country aims to attract 300,000+ int’l students by 2030
UNITED KINGDOM: 53% of students use generative AI as private tutor
UNITED KINGDOM: Most overseas graduates switching visas work in care🔒
UNITED STATES: Philanthropy and academic freedom are colliding
Digital marketing
ADVERTISING: Google Ads shortcuts for better results with less effort
ADVERTISING: How to set up Consent Mode V2, a step-by-step guide
ANALYTICS: Google Analytics 4 User ID for cross-device tracking
EMAIL: Mailchimp is still far better than Brevo for email marketing
SEARCH: 51% of Gen Z women prefer TikTok, not Google, for search
Also worth your time
POLITICS: College is about curiosity. And that requires free speech🔒
POLITICS: Interview with editor of book ‘Neo-Nationalism and Universities’
RECRUITMENT: How to support multilingual int’l students in classroom🔒
SCIENCE: Economics textbooks are finally getting a vital update🔒
SCIENCE: Is our worldview structured by the language we speak?
Cover image: Illustration by Andrew Rae for The New York Times